Political Dollars: Told Ya So….

Political Dollars: Told Ya So….

Oct 18, 2024

Back in May we advised clients and friends alike on both the buying and selling ends of the political-advertising equation to be prepared for a possible tsunami of political ad orders backloaded and shoehorned into late Q3 and on into Election Day.   Originally...
Chewing on Cookies: Part 3

Chewing on Cookies: Part 3

Jun 3, 2024

You might say that, in recent weeks, we’ve been digging into the Cookie Jar… so you don’t have to. Originally Published at MediaVillage In our first of three postings on the topic, we attempted to “set the table” for you, if you will, by examining where we are in...
Chewing on Cookies: Part 2

Chewing on Cookies: Part 2

May 3, 2024

For our last post, we took our initial bite into “cookies” – specifically, where things stand for the digital-ad sector and how we arrived at this place. Originally Posted on MediaVillage In short, on the topic of the digital-ad industry’s long-running, and...