Advertising Solutions for Businesses & Brands
Cross-media advertising solutions for local, regional and national businesses and brands.
Monetizing Solutions for Video Providers
Ad sales management and monetization
solutions for cable TV operators, MVPDs, telcos, OTT/streaming, and video providers.
Real results from businesses like you.
Latest Insights
Resources to keep you in the know with the latest on marketing trends - guides, tips and news.
The Impact COVID-19 Is Having On Political Ad Spending And Messaging
Written by Brad Adgate and published in Forbes May 6, 2020 The impact of COVID-19 has been widespread and will continue well into 2020 and beyond. As a result, the pandemic has had an effect on the federal, statewide and local elections that will continue up to...
Surviving Video Viewing’s Big Shift
Cord-cutting doesn’t have to shrink TV’s slice of the ad pie. By Mark Lieberman. Published on April 6, 2020 on Multichannel News The TV industry is going through a renaissance, providing consumers with a huge number of programming choices all powered by a revenue mix...
Opinion: How Will The Pandemic Accelerate The Evolution Of The Tv Ad Market?
Ad industry executives have long predicted the demise of the TV upfronts and coronavirus could provide the ultimate catalyst By Mark Lieberman. Published on March 23, 2020 on AdAge. 'We will survive coronavirus. ... The upfronts may not.' As a perennial optimist, I...