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Political Case Study: Local Candidate Beats the Odds With Innovative Ad Strategy
Reaching voter's today is getting more and more confusing. U.S. Adults are spending as much as 12 hours a day in front of TVs and computers – and that’s just while at home! If your political advertising campaign is not integrating TV, computer and mobile screens,...
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How To Reach Voters at Every Stage of the Campaign Journey
What if I told you that promoting political parties, candidates, and issues are really no different than how a brand markets and promotes themselves? I know that something like this can sound insensitive when discussing something as meaningful as determining who...
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Viamedia Names Tom Walsh Chief Digital Officer
Walsh Will Lead Company’s Digital Strategy and Digital Sales Outside of Company’s TV Markets New York, NY -- Monday, May 6, 2019 – Viamedia, the leading cross-media local advertising company, announced today they have promoted Tom Walsh to Chief Digital Officer....
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