We make ad sales easy.
Less hassle for you, more revenue for your bottom line.
Viamedia offers a full stack of advertising monetization solutions to cable, telco, and OTT/ premium video providers. Our industry-leading technology provides cost savings while providing you resources to maximize monetization of your inventory with little to no cap-ex.
Back Office Support
Save Time, Money, & Energy
We handle the traffic, scheduling and all the billing for you.
We encode and upload all commercials to your server in compliance with the CALM Act.
Our 75 support team members located in Lexington, KY headquarters become part of your team.
Dedicated Sales Team
Local, Regional & National Sales Teams
Save time and expenses of hiring, training and managing a dedicated sales team while reaping the benefits of having one.
Our experienced sales teams are highly trained in media sales and are located in over 70 markets across the nation.
Plus, we represent your advertising on a national scale, driving national ad revenue to your local system’s bottom line.
Technical Equipment Efficiencies
Cutting-Edge Ad Insertion Equipment
No more hassle of buying & managing insertion equipment. Viamedia does it all.
We provide or upgrade your insertion equipment at little to no cost, and provide an experienced technical insertion team to monitor your network 24/7.
Multi-platform insertion capabilities are available.
Cross-Channel Marketing Management & Optimization
Promote Your Services to Your Subscribers
Our team of cross-channel specialists will work on your behalf to manage your cross-channel TV schedules.
Whether it is service upgrade campaigns or premium channel promotions, we will develop the cross-channel marketing schedules, analyze reach and frequency and provide campaign performance reporting.
it would hard to get anyone interested in
utilizing that resource. Viamedia came in
and has shown us they were able to utilize
that, bringing in not only revenue stream but
also opportunities for local businesses.
Josh Callahan, Manager
they want to serve the customer
and grow revenue.
Darrell Hammond, CFO
Duo County Telecom
our ad insertion business. We wish we could
have found Viamedia earlier...
They have been great to work with.
The ad insertion system is significantly more
reliable. We are seeing more ad revenue
than ever before.
-Paul Bunyan Communications
More Revenue + Reduced Operational Costs = Increased Profit Margins
A National Company, With Local Presence
Local sales teams are located across the nation with 6,000 pre-established client relationships.
Flexible, Turn-Key Partnership Options
That Meet Your Needs
Partnerships are available for cable, telco, OTT, and premium video providers.
- Increase sales without increasing your headcount
- Instant access to highly experience team with pre-established local, regional, national advertiser relationships
- Quantitative, targeting and qualitative KPI metrics sent to clients on a weekly and monthly basis.
- National sales representation
- Direct Response sales & management
Insertion / Traffic Services
- Upgraded insertion equipment for minimal/no cost
- Systems integration, monitoring & issues resolution
- Dedicated staff to monitor your system insertion gear
- Dedicated staff for traffic and scheduling
- Interconnect Management
- Cross Media /Internet Ad Insertion Integrations (Google AdX, Google Ad Manager)
- Dedicated billing staff
- Invoice Generation
- Credit check service on new clients
- Dedicated staff to manage your cross-channel marketing
- Monthly reach & frequency cross-channel analysis reports