I have a confession to make. I am the daughter of one of the biggest nerds of all time. Growing up, my dad was obsessed with recording every movie and TV show that struck his fancy on TV to save for posterity. He then would make note of the hour and minute counter on...
New York, NY — February 27, 2019 — Nielsen (NYSE: NLSN) and Viamedia, the leading cross-media local advertising company, announced today that they have reached a multi-year renewal agreement for Nielsen TV ratings LPM service for the greater Philadelphia market,...
Email marketing is a powerful way to connect with your audience. Your emails can deliver valuable information, improve awareness of your products and services, and ultimately boost sales. However, effective email marketing is not as simple as you might think and...