Viamedia’s Recent Media & Press
Viamedia Files Brief in Opposition to Comcast’s Petition to U.S. Supreme Court for Writ of Certiorari
Latest Step in Viamedia’s $500 Million Antitrust Claim Vs. Comcast Published on businesswire.com November 3, 2020 NEW YORK--(BUSINESS WIRE)--Viamedia, the leading cross-media local advertising company, today filed a brief in opposition to Comcast’s September 2020...
VIAMEDIA RENEWS LONG-TERM ADVERTISING PARTNERSHIP WITH SERVICE ELECTRIC CABLEVISION
Cross-Media Local Ad Company Will Continue to Run Ad Sales on Behalf of Leading Operator in Philadelphia and Wilkes-Barre New York City – October 1, 2020 -- Viamedia, the leading cross-media local advertising company, announced today that it has renewed its long-term...
VIAMEDIA AWARDED PATENT FOR QTT™ PLATFORM, BRINGING DIGITAL AD DEMAND TO BRAND-SAFE PREMIUM LINEAR TV INVENTORY
Partners with Magnite and Adelphic To Meet Growing Demand for Innovative Ad Solution New York City – August 26, 2020 – Viamedia, the largest independent local ad management company, today announced it has received a patent (U.S. Patent No. 10,757,462) for its...
Viamedia Expands Advertising Partnership with MetroNet
Viamedia will Continue Managing Ad Sales in 5 Key Markets, Adding Representation in Lexington, KY NEW YORK—July 7, 2020—Viamedia, the television industry’s largest independent local ad management company, today announced it has renewed and expanded its advertising...
Viamedia Names Jim Loughran Senior Vice President of Digital
Advertising Veteran Joins the Viamedia Team to Expand Digital Sales & Development NEW YORK--(BUSINESS WIRE)--Viamedia, the television industry’s largest independent local ad management company, today named Jim Loughran senior vice president of digital, effective...
The Impact COVID-19 Is Having On Political Ad Spending And Messaging
Written by Brad Adgate and published in Forbes May 6, 2020 The impact of COVID-19 has been widespread and will continue well into 2020 and beyond. As a result, the pandemic has had an effect on the federal, statewide and local elections that will continue up to...
We Also Have A Lot of Fun at Viamedia!
Check out how we celebrate March Madness each year at our Lexington headquarters!Viamedia Creative Team Earns Telly Award for Cause Marketing
TV Spot for Allentown Rescue Mission in Pennsylvania Receives Recognition Among Local Cable and Broadcast TV Campaigns
Chewing on Cookies: Part 2
For our last post, we took our initial bite into “cookies” – specifically, where things stand for the digital-ad sector and how we arrived at this place.
In short, on the topic of the digital-ad industry’s long-running, and understandable, reliance on cookies-based tracking, we addressed “What got us here?”
2024 Top Women in Media & Ad Tech Honorees and Special Recognition Awards Announced
Originally Published on AdMonsters The 2024 Top Women in Media & Ad Tech will award 130 honorees, including: Sherry Weiss, Dow Jones; JiYoung Kim; GroupM; Kimberly Gilberti, Experian; Mandy Hunsicker Adams, The Home Depot; Crystal Johnson, Sonobi, Stephanie...
Chewing on Cookies: Part 1
For our latest blog, we’re taking a bite into “cookies,” which have been much-discussed and even hotly debated – and not just in the culinary sense. We’ve been talking about cookies with our clients for years of course -- but maybe, at this arguably profound...
For more information, please contact:
Bob Gold & Associates
310-320-2010
via@bobgoldpr.com