Viamedia’s Recent Media & Press
What Digital Buyers Need to Know About Linear TV
By John Piccone, President QTT, a division of Viamedia Published on Independent Communications News April 28, 2021 There is a whole new generation of advertising buyers and sellers who have fallen in love with the features of advertising technology...
DAVID SOLOMON PROMOTED TO PRESIDENT & CEO OF VIAMEDIA
Lexington, KY – December 1, 2020 – David Solomon, a 17-year Viamedia veteran, most recently serving as Chief Revenue Officer, has been promoted to President and CEO of the company, effective immediately. He succeeds Mark Lieberman, who joined the company in 2014 as...
Viamedia Files Brief in Opposition to Comcast’s Petition to U.S. Supreme Court for Writ of Certiorari
Latest Step in Viamedia’s $500 Million Antitrust Claim Vs. Comcast Published on businesswire.com November 3, 2020 NEW YORK--(BUSINESS WIRE)--Viamedia, the leading cross-media local advertising company, today filed a brief in opposition to Comcast’s September 2020...
VIAMEDIA RENEWS LONG-TERM ADVERTISING PARTNERSHIP WITH SERVICE ELECTRIC CABLEVISION
Cross-Media Local Ad Company Will Continue to Run Ad Sales on Behalf of Leading Operator in Philadelphia and Wilkes-Barre New York City – October 1, 2020 -- Viamedia, the leading cross-media local advertising company, announced today that it has renewed its long-term...
VIAMEDIA AWARDED PATENT FOR QTT™ PLATFORM, BRINGING DIGITAL AD DEMAND TO BRAND-SAFE PREMIUM LINEAR TV INVENTORY
Partners with Magnite and Adelphic To Meet Growing Demand for Innovative Ad Solution New York City – August 26, 2020 – Viamedia, the largest independent local ad management company, today announced it has received a patent (U.S. Patent No. 10,757,462) for its...
Viamedia Expands Advertising Partnership with MetroNet
Viamedia will Continue Managing Ad Sales in 5 Key Markets, Adding Representation in Lexington, KY NEW YORK—July 7, 2020—Viamedia, the television industry’s largest independent local ad management company, today announced it has renewed and expanded its advertising...
We Also Have A Lot of Fun at Viamedia!
Check out how we celebrate March Madness each year at our Lexington headquarters!Viamedia Creative Team Earns Telly Award for Cause Marketing
TV Spot for Allentown Rescue Mission in Pennsylvania Receives Recognition Among Local Cable and Broadcast TV Campaigns
Viamedia and Minerva Networks Partner to Simplify Cross-Platform Ad Delivery with Viamedia’s Parrot Software Technology…
Minerva Now Streamlines Ad Insertion for Both Traditional and CTV FAST Formats, Simplifying Processes and Capturing Key Impressions Lexington, KY – August 19, 2024 – Viamedia, the largest independent advertising digital and linear rep firm in the country, today...
Viamedia Secures Exclusive Programmatic Ad Sales Partnership with News of the World
Viamedia’s Second Major Streaming Partnership This Month is a Clear Indicator of the Company’s Expanding Influence as the Nation’s Leading Independent Ad Rep Firm Lexington, KY – August 5, 2024 – Viamedia, the largest independent advertising rep firm in the U.S.,...
Chewing on Cookies: Part 3
For our last post, we took our initial bite into “cookies” – specifically, where things stand for the digital-ad sector and how we arrived at this place.
In short, on the topic of the digital-ad industry’s long-running, and understandable, reliance on cookies-based tracking, we addressed “What got us here?”
For more information, please contact:
Bob Gold & Associates
310-320-2010
via@bobgoldpr.com