Post Type:press-releases Viamedia Announces Strategic Agreement with Google | Viamedia

LEXINGTON, KENTUCKY 05/28/08 – Viamedia, the cable industry’s leading independent full service, cable rep firm, announced today that they are entering into a strategic agreement with Google to become an authorized reseller of Google’s AdWords™ advertising program. 

As a Google AdWords Authorized Reseller, Viamedia’s sales force builds on its existing relationships with marketers – particularly small and medium-sized local businesses – by providing high quality customer service, expert AdWords account management, and the ability to efficiently tap into the power and reach of the AdWords online advertising platform. 

AdWords is a cost effective, efficient way for businesses of all sizes to advertise their products and services at exactly the time their customers are looking for them. Using the cost-per-click (CPC) model, businesses can select and bid on keywords related to what they are selling and pay only when an interested user clicks on their ad. Advanced targeting options, customizable ads and detailed reporting enable advertisers to evaluate the benefits and performance of their cost-per-click advertising efforts. More information is available at In addition to keyword-based advertising solutions, AdWords also offers effective and measurable newspaper, radio & television advertising for US-based marketers. 

“Combining the internet and other marketing solutions provided by Google’s AdWords and Viamedia’s television offerings, will allow Viamedia to continue to fulfill our promise to deliver dynamic, cost effective marketing solutions for our advertisers through a suite of integrated and compatible products” says Viamedia President & CEO, Jeff Carter.

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