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Latest Insights
Resources to keep you in the know with the latest on marketing trends - guides, tips and news.
Marketers: The AI Revolution Has Arrived. Don’t Just Watch, Leverage It.
I’ve always been curious about how things work. My first job in advertising was at a small boutique agency during the earliest days of digital buying before it was even a “thing.” I remember everyone on the legacy teams thought I was crazy. “Who’s buying digital?” they’d ask. “Me,” I’d answer. I started as an assistant digital strategist, and I did my own ad trafficking all the way to reporting and billing.
Viamedia Appoints Robert Benoit as Chief Financial Officer to Support Strategic Growth
It’s Still About the Cash Register: Embracing Advertising’s Evolution
A lot has been happening in the ad business lately, all emblematic of the industry’s rapid and ceaseless tech-fueled evolution.