Viamedia Offers Full Turn Key Solutions for Video Operators Nationwide
Viamedia is the leading non-MSO affiliated independent ad management company in the US, giving video providers across the country dependable, high-quality representation of their advertising inventory. Viamedia offers a full turn-key solution with a comprehensive suite of services to help yield higher revenues from your advertising sales. Our centralized operations and sales support offer quick deployment and reduce ad sales associated expenses. Viamedia specializes in driving ARPU & EBITDA for our partners while providing superior customer service.
Viamedia manages the following services as part of our turn-key solution, letting our partners focus on their core business while we develop their local ad insertion opportunity: Sales Functions, Research, Traffic & Billing, Video Encoding and Technical Assistance & Monitoring.
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Viamedia utilizes an industry leading Imagine Communications (formerly Harris) traffic and billing system to ensure successful completion of our client’s and MVPD partner’s ad campaigns. Viamedia hosts the largest single deployment of Imagine Communications Novar traffic and billing system. Our state of the art Network Operations Center allows real-time monitoring of ad playback, boasting one of the best technical run rates in the industry of 98%+. We have multi-platform insertion capabilities including analog, digital simulcast, HD, IPTV and set top box insertion with Invidi which allows us flexibility, scalability, and speed to launch.
Are you a small to mid-sized video provider? Learn more about our customized ViamediaGO solution and our VSP insertion platform here.
Cross Channel Marketing Oversight
Viamedia has a dedicated team who facilitates and monitors the cross channel fulfillment for all of our MVPD partners. Upon entering a contractual agreement, our MVPD partner is guaranteed a percentage of their overall inventory to run any advertisement of its choice, whether it be a self-branding promotion, a tagged network spot, or a Video On Demand campaign. To maximize the accuracy of all cross channel fulfillment, this committed team uses innovative reporting to provide each partner a thorough analysis of contractual agreements. Whether it be a project confirmation sheet, a customized reporting dashboard or the specialized proof of run affidavits distributed monthly, this team communicates at the highest level to provide world class customer service to all Viamedia MVPD partners.