E!’s season premiere of “Keeping Up with the Kardashians” averaged 3 million total viewers and 2 million P18-49 on Sunday, June 2 at 9pmET/PT, making it the most watched “Keeping Up with the Kardashians” season premiere in three years.
“Keeping Up with the Kardashians” season debut was up +6% among total viewers vs last May’s Season 7 debut.
“Keeping Up With the Kardashians” was the #2 most social ad-supported cable series of the night with 172K mentions, behind only E!’s series debut of “The Wanted Life.” “Keeping Up With the Kardashians” also delivered an Eonline record-breaking number of same-day online uniques (62K).
Following the Kardashians, the series premiere of “The Wanted Life” on Sunday at 10pmET/PT delivered 600,000 total viewers and 409,000 P18-49. A total of 1.7 million people tuned into The Wanted Life on Sunday across its three telecasts. The show was the #1 most social show of the night in ad supported cable (251K mentions) and the #2 most social series in all of television behind only HBO’s Game of Thrones.
Source: E! press release, 6/3/13