We make advertising in March simple!.
From buzzer-beating solutions to slam-dunk visibility, our winning strategies ensure your message reaches the perfect audience. Don’t sit on the sidelines – advertise with Viamedia and make every moment count!
The Big Dance by the numbers
Bubble Teams. Brackets. Buzzer Beaters. For three weekends 68 teams vie to be crowned the next national champion of college basketball, and the nation pays attention.
20.8 MILLION AMERICANS
Are very interested in college basketball
20.2 MILLION AMERICANS
Watched the NCAA men’s tournament on cable
8.4 MILLION PEOPLE
Streamed the NCAA men’s tournament
Source: Scarborough National Database (Dec 2021-May 2023)
MORE ENGAGEMENT MEANS MORE CUSTOMERS!
MARCH MADNESS STARTS IN
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