A Winning Strategy for March Madness

A Winning Strategy for March Madness

The year was 2003. Arnold Schwarzenegger was elected governor of California, Apple released iTunes, everyone’s friend Tom started MySpace, and March Madness was streamed online for the first time.  The 2003 deal was between CBS and Yahoo! to stream the first 3 rounds...
BEYOND THE BASICS: Put Your Marketing in Motion with Video Advertising

BEYOND THE BASICS: Put Your Marketing in Motion with Video Advertising

Recently Viamedia’s Divisional Vice President, Brad Boggs, and Tallahassee-based Account Executive, Leslie Baker spoke to the Greater Tallahassee Chamber of Commerce about trends in advertising. Their presentation, presented by WCTV, entitled “Beyond the Basics: Put...