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Viamedia Leverages Programming Legend to Help Local Advertisers Reach Huge Audiences

Viamedia Leverages Programming Legend to Help Local Advertisers Reach Huge Audiences

Aug 25, 2014

<h1<VIAlytics Somehow summer just wouldn’t be the same without the longest-running cable television event ever – the week long, legendary series from the Discovery Channel, “Shark Week”. Since 1987, “Shark Week” has fascinated millions and millions of...
NFL Football on Cable Raises Passions of Fans and Local Advertisers Alike

NFL Football on Cable Raises Passions of Fans and Local Advertisers Alike

Aug 22, 2014

While NFL football may not be our “official” national pastime, I’m not aware of any other American sport (save, perhaps, college football) that arouses such fan passion on such a large scale. And, if there’s any doubt about the “passion” part of the NFL, just check...

Top Primetime Cable Programming

Aug 20, 2014

Top Primetime Programming and Cable Networks for the Week of August 4-10, 2014 Source: Rentrak,...
Top Primetime Cable Programming

Top Primetime Cable Programming

Aug 11, 2014

Top Primetime Programming and Cable Networks for the Week of July 21-27, 2014 Source:  Rentrak,...
Local Cable Advertisers Clamoring for College Football like Never Before!

Local Cable Advertisers Clamoring for College Football like Never Before!

Aug 5, 2014

It usually happens sometime around mid-August – at least here in the northeast. All of a sudden you’ll catch a glimpse of a maple or an oak with just a patch of color. And then you’ll notice a slight chill in the morning air and darkness descending just a little...

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